B2E seems to be the new black. Compaq and CMGI are going to sell goods and services over the net.
Now we know: an ‘engaged visitor’ spends more than 3 minutes on your site each day. “Datamonitor” doesn’t do too badly on that measure. Obviously this is to prove that online advertising is a great idea – one of the stats that came out of the AdRelevance data mine was that engaged visitors were on the rise. No mention of actual cash here.
Interesting Upside article about VerticalNet with some fairly staggering figures.